Search Engine Optimisation Services Specialist Clyde Thorburn Discusses The Use Of Articles In Search Engine Optimisation

What exactly is an Ezine Article? An ezine article can be a very personal content submission and is another vital aspect to successful and effective search engine optimization. To be really effective with an Ezine article you want to make sure that you move away from your 'advertising' mentality when writing the content for your article. Ezine article submission companies on the internet have strict content submission guidelines.

They certainly do not want to see advertising jargon in your article. They want to see good original credible information. The management of Ezine articles want solutions to problems. You want to make your article simple to understand as well as effective from a search engine optimization SEO angle as well. You want to be very personal with your article but at the same time you definitely do not want to advertise your service, product and or program.

You want to get away from writing classified ads in an article. I use and recommend that you use http://www.ideamarketers.com which is owned and managed by Marnie Pherson. Ideamarketers is the old ezine articles submission company on the internet. This is a great place to write your articles and become famous as an author and a search engine optimization SEO services specialist.

Ezine articles will not arrive at the top of a keyword category in the search engines as quickly as press releases do, but once they get to the top of the search engines, they will stay there. Basic rule of thumb from a search engine optimization SEO perspective is again to compile keyword specific titles. This applies to any content that you create on the internet.

Whether you are creating a title for a website, an Ezine article, press release, blog or forum the keywords in that that title is the keyword category that you will land on in the search engines. This is vital to successful search engine optimization. So, again, be very keyword specific with your title. As far as the content you create and submit anywhere on the internet make sure that it is original, keyword specific content.

The entire search engine optimization SEO process I am teaching here is called 'building links'. Another term that refers to this type of SEO technique on the internet is 'Organic search engine Positioning'. To explain this further, every time you write content in the form of press releases, articles, blog posts and or forum posts each of those content submissions creates a unique link that points or refers to that content submission item only.

That content in all cases is about your products, services, program and website and must also have your website link in the content. When the spiders ‘spider’ that unique link after you have hand submitted it to the Google search engine it will find the link and scan your website content for keywords and keyword phrases. This places the ranking of your website and the ranking of that specific content submission item or post higher in the search engines and obviously on Google.

As a search engine optimization SEO services specialist you need to know that the more unique links you have of this nature the closer your submission posts and website will get to the first page of the Google search engine. To log into your Ideamarketers publishers account you need to enter your username and password. First read the 'submission guidelines' to all content submission sites or companies before you submit your content on a regular basis to these areas.

This obviously goes for Ideamarketers as well. When compiling your content for Ideamarketers you are not allowed to place your links or use ‘html’ in the text of your content. If you do they will not accept it and your article will be rejected. However, what you can do is when you sign up for your Ideamarketers publishers and or writers account you will be able to place a default signature, which you create, at the bottom of each article. Most article submission companies have this aspect of creating a signature.

In this signature you are then allowed to place your full name, your telephone number, a brief description of yourself and you can place a few links, the number of which will be determined by the article submission company. Vital information to include from a search engine optimization SEO standpoint. This is where you can place the link/s to your website/s, in your signature.

To ensure effective and successful search engine optimization you want to ensure that when writing and submitting content at Ideamarketers and to any article submission company on the internet, that your content contains good original keyword specific information explaining the benefits of your product, service and program to the readers. The more you write articles the better will get at it and you will improve over time. When you write these articles keep one thing in mind.

Make sure that you do not advertise. By writing articles you will be branding your name on the internet which is another vital search engine optimization technique. You are also building unique links that refer or point to the website that explains your product, service, business and program. As a search engine optimization SEO services specialist this is one of the areas where I write articles for my client. This is called 'Ghost writing'.

I write the articles for my client and my client gets the credit. That is the whole focus of being a search engine optimization SEO services specialist. When writing and submitting articles or content for any other content submission area on the internet such as press releases, blog posts and forum posts, write all your content or your post onto a Notepad or WordPad document first.

Do not use a Microsoft Word document because it messes up the content with additional 'white space' and could cause submission problems. The reason is that many of these content submission companies including Ideamarketers have a 'time out' period where you must complete the article in the area provided within a certain time. So write your article beforehand and then copy it from your Notepad and paste it into the respective area provided on the content submission site of the related submission company.

On average, around 300 words is usually adequate for an Ezine article but is not a hard and fast rule. Most Ezine article submission sites have a minimum of 200 words and a maximum of 10 000 words per article. Writing more or less than the standard set will result in your article being rejected. With an Ezine article you can sprinkle more of your personality within the content of your article compared to the content of a press release, which is not personal at all.

Remember to hand submit or index the unique links created by your articles to the Google search engine. If you don’t hand submit your link every time you create one it can take Google eight to 12 months to see or spider your website. When you hand submit or index your links to the Google search engine, you are saying to the Google search engine spiders, here is my website, it is live on the internet and here is my information Mr Spider, so go have a look at it and rank it please.

Most people think that if they just create a website or write an article or post on the internet that the search engine will automatically see it and spider it. WRONG! You have to hand submit your unique links as you create them. If you are using an automated link submission service to submit your links automatically to Google then you need to STOP DOING THAT RIGHT NOW! Hand submission to the Google search engine takes precedence over automated submissions and is way more effective.

At the bottom of each article in Ideamarketers there is a statement that states "Digg this story". ‘Digg’ is a good place to submit your articles as well. Click on the word 'Digg' and signup with them to be able to submit your articles to them in the future. 'Digg' have an area where you can submit your content to your own blog as well. You will receive comments from 'Digg' readers about your content, article or post occasionally as well. Digg is a good Comment Marketing area where people actually read your content and comment on it.

You can also comment on other people’s articles as well in Digg. However, when you go to Digg and submit your article be sure and write a pointed article and place a few links in your article content. When the spiders come and spider their material on Digg they will index your links as well resulting in the ranking of your article and website climbing closer to the first page of the Google search engine.

Wherever you create content also place as many links as possible in that content, using common sense, to cater for the search engine spiders. Building unique links is a vital and powerful factor of effective and successful search engine optimization. Once you have created say two hundred articles and they have done their job by attracting the search engine spiders and they have achieved the search engine ranking that you planned for, they will start to slide down the search engine rankings after about 18 months.

What you can do is go back to each of those articles and edit the article. By edit I mean add a few sentences or paragraphs of original keyword rich content. Hand submit or index that article to Google again. That article will definitely come back up onto the search engines again as long as you are keyword specific in the content of your article. You can change and or edit your articles at any stage that you want to and this obviously applies to Ideamarketers as well.

You can apply this SEO technique with press releases, blog posts and forum posts as well. Most content submission sites have an edit facility that allows you to edit your content at any time. An Ezine article will not achieve top search engine ranking very quickly. They drift at the lower rankings for a while but once they hit the first page they are powerful and they 'stick' for a long time in the related keyword category on the search engines.

You will then experience great exposure for quite a while when your articles reach the first pages of the search engines. Ezine article writing is a good way to achieve notoriety on the internet. Authors on the internet are always looking around on the internet at other people’s information and content. What I have noticed with many of my articles is that people on the internet will go to my articles and grab my content and place it on their submission areas.

There is nothing wrong with this as they have used my name and my content and placed it on their submission website. The spiders love this and this will increase your search engine ranking. There are probably people that have been hired by certain internet submission companies who are paid to search the internet for good original informative content. Your article could be distributed thousands of times and the more the better for you from a search engine ranking and search engine optimization SEO point of view.

These people will always mention your name and where or on which content submission area your content was originally housed. So it becomes viral and is all legal and allowed and acceptable. Press releases and ezine articles are like the tortoise and the hare on the Google search engine. Press releases get off to a fast start but the Ezine articles win over the long run.

To be more effective and successful at search engine optimization you need to signup or join Ideamarketers article and free press release services company. The articles you submit here are a good way to produce more information out onto the internet in the form of links. Idea Marketers is owned by Marnie Pherson and is the oldest ezine article services company on the internet.

One of the great aspects about Idea Marketers from a search engine optimization point of view is that you can compile a well written ezine article and it will usually arrive at the top of the search engines within a few weeks. Any ezine article will not appear at the top of the search engines as fast as a press release will. To quantify this, in my search engine optimization experience, a press release will take about three days and an ezine article with the same content will take around ten days to arrive on the first page of the search engines.

However, once you have compiled and created a good article according to the basic rules of effective and successful search engine optimization those ezine articles will stay on the top pages of the search engines for much longer than do press releases. The reason why an ezine article holds its top search engine ranking longer than a press release is because it is not written as an advertisement. Writing an article with the 'advertising mindset' is one of the worst things you can do from a search engine optimization stand point.

People are tired of being advertised to. People want solutions to their business or related problems. They want an answer to a dilemma that they are experiencing. They need somebody else’s perspective on the difficulties they are having and new ways to solve them. So when you write an ezine article this is what you should be providing people, benefits and solutions. Don't advertise and write content to people about jumping on board with you on the latest greatest scheme and you will make them rich in one week if they click on a link and sign up.

This will and does not work. Ezine articles must be keyword specific. As mentioned before you definitely need to become an expert of the program, business or opportunity that you are writing about. You need to get to the core meaning of your program. How many times were you part of a program and you thought that it was a good business but you never spent time becoming an expert in the program or opportunity?

When you move into the area of search engine optimization and you start compiling and submitting press releases and articles and many other forms of content submissions you realise that you have to move away from your advertising mentality in order to become effective and successful at search engine optimization and at marketing on the internet. You need to know exactly what the core of your program is all about.

Then you want to start on the SEO journey of writing your ezine articles from the position of being a professional internet business person or search engine optimization services specialist. This is where the power of ezine articles can help you achieve that. If you write a good keyword specific ezine article containing three to five hundred words that provides benefits and solutions to problems for people on the internet, then you will succeed as an SEO specialist and a professional internet marketing business person.

An ezine article that has been written well will come to the top of a particular keyword category on the search engines in about ten days, depending on the keyword category, of course. The reason why ezine articles are so powerful is because the content is exactly the criteria that the Google spiders and other search engine spiders are looking for. This criterion is of course good fresh original focussed keyword specific content.

This is why ezine articles are such a powerful SEO technique to promote your business. Ezine article companies will remove your articles if they advertise anything. People in these companies actually go through and read what you have written in your articles. If it does not fit their standards they will remove it from their system. They are not interested in advertising and spam information or content in the articles they process.

They want to see and process good fresh original focussed keyword specific content. There are people that are constantly searching for good content on Google. That includes search engine optimization information as well as information on any other topic or subject that you can imagine. There is always the possibility that your article or content can be chosen by an article submission company to form part of some content that they are compiling.

So what you have and produce with an ezine article is an additional viral program that can work behind the scenes for you without your knowledge. That's great and that is what you want to happen. You usually are informed via email that someone has used one of your syndicated articles on Idea Marketers for their benefit. This is another way of spreading your information out on the internet and is a great additional search engine optimization technique that works.

Announce your website with press releases. Then back your press releases up with articles at Idea Marketers. This creates many back links pointing to your website. Great good fresh original focussed keyword specific content is the key to success for everything that you submit to Google, all search engines and for that matter on the internet. The more you improve in creating good fresh original focussed keyword specific content for your articles in Idea Marketers the more articles you will be able to write elsewhere for other article submission companies.

This will spill over into being able to write great content for your websites as well. This is effective and successful search engine optimization at its best. In the Idea Marketers program they have a system in their back office called 'The Tool Box'. The publisher’s toolbox costs $100 a year. The toolbox is a place where you can build or compile and submit an unlimited number of news letters.

Newsletters are another very powerful effective and successful search engine optimization technique. Newsletters appear at the top of their keyword category on Google and the other search engines because of the good fresh original focussed keyword specific content produced. Another effective search engine optimization technique is 'Comment Marketing'. This involves writing comments to posts placed on a forum, blog, article, press release and newsletter posts.

The secret is to provide a keyword rich comment and place your links in the comment, if allowed. The Article Submitter presented within Idea Marketers sounds like a good program but you do not have to submit to so many article submission places at once. Submitting one search engine optimised article to one article submission service is way more effective from a search engine optimization point of view. So I recommend that you don't use the Article Submitter in the Idea Marketers program.

One of the great ways as an SEO search engine optimization services specialist or as a professional internet marketer to promote your business, opportunity, program and or product is to write ezine articles. Ideamarketers.com is an ezine or article submission company which is owned by Marnie Pehrson. She is a very intelligent and inspiring individual to know and be associated with as an SEO search engine optimization services specialist. Ideamarketers.com is the oldest existing ezine or article Submission Company on the internet today. They have been in business on the internet for nearly ten years.

What you need to do as a professional SEO search engine optimization services specialist or internet marketer is to sign up for an Ideamarketers account. Click on the 'log in' tab on the Ideamarketers.com website to start the signup process. You need to signup for a 'Writer Account' and a 'Publisher Account'. There are benefits to signing up for both accounts at Ideamarketers.com. Every time you submit an article as an SEO search engine optimization services specialist or professional internet marketer it must not contain advertising content. Ezine articles should not advertise anything.

The purpose of any ezine article from an SEO search engine optimization point of view is to provide visitors to and readers of your ezine article with solutions, benefits and testimonials as to how your business can help them achieve success when marketing their business on the internet. In order to write about solutions and benefits of your business to readers and visitors you need to study and understand every detail of your business. You need to stay up to date with all new developments as well to achieve the required level of knowledge.

You need to use keyword terms and keyword phrases that apply or are particular to your business, opportunity, program and or product. From an effective and successful SEO search engine optimization standpoint all the terms you eventually use need to be validated by your own extensive keyword research investigation before you use them in the content of your articles at Ideamarketers.com. Make sure that you understand in detail the 'back office' of your business and business website before you start writing about your program in any type of content submission on the internet.

Why should you as an SEO search engine optimization services specialist or professional internet marketer write ezine articles to promote your program on the internet and why are ezine articles so powerful, effective and successful as an SEO search engine optimization and marketing tool on the internet? Signing up for the ‘Writer’ and or ‘Publisher’ account at Ideamarketers is free. It will not cost you any money to signup. Marnie Pehrson has ensured that IdeaMarketers is free in order to assist professional internet marketers and SEO search engine optimization services specialists as well as many other professionals and specialists in many other disciplines.

As you write ezine articles and any other content for submission on the internet you will automatically become very accustomed and experience when writing about your program. The more you write the better you will become and the easier it will become for you to write. You will realise from a writing and SEO search engine optimization perspective that you must leave your advertising mentality behind you when writing effectively on the internet and for that matter, when writing offline as well. You need to inform people about benefits and solutions that your program can provide them with their efforts when marketing their program on the internet.

The only way that you will be able to write in a non advertising way is to become a master of your program and to fully understand exactly how your program works. This will provide you with the information to help people to help themselves with their marketing efforts on the internet. This is critical to your success as a professional internet marketer and or SEO search engine optimization services specialist. If you decide to ignore this advice and continue in your advertising mode, you will be like many other internet marketers who fail to market their businesses successfully on the internet.

How many people are posting to classified ad sites on the internet to "advertise" their programs? The answer is millions. What kind of results are these millions of 'classified advertisers' achieving? The answer is very bad results. Are they making sales? Are there thousands of people looking at the classified ads that these millions of classified advertisers send and are these people contacting the advertisers and joining their businesses? The answer to all these questions is no.

Once you write the ezine articles correctly from an SEO or search engine optimization perspective and have submitted them to Ideamarketers.com, what do you think will happen? As you are an expert in the business you are promoting and as you are not advertising but providing information and benefits to help people, what results do you think you will achieve?. People will realise that you know what you are talking about and are sincere and serious about helping them. They will therefore be more inclined to join your program than they would join somebody else’s business after reading a classified ad.

You are not another person on the internet trying to "sell them another hyped up deal" which only benefits the seller and not the buyer. There are too many deals on the internet that it becomes sickening and boring to read the same old rubbish over and over and over again. As an SEO search engine optimization services specialist and internet marketer you will know what I am talking about and referring to here. Search on any of the search engines on the internet and you will always find millions of the best "deals" to join "right now" and make pots of money with no effort as they will do all the work for you.

From an SEO search engine optimization standpoint ezine articles are a viral marketing tool. They are a passive viral marketing tool. So, what is meant by a 'passive viral marketing tool'? You create a good SEO search engine optimized article. You submit it to Ideamarketers.com. If you have created a good SEO search engine optimized and knowledgeable article providing benefits and information to people about your program, Ideamarketers.com will 'syndicate' your article.

What does this ‘syndication’ mean and what is the benefit of a ‘syndicated’ article? Other people will read your article and use the content of your article on their websites and web pages on the internet. So, your article becomes viral as more and more people use the syndication aspect in Ideamrketers.com to promote your article through their websites and web pages. The whole aspect of marketing effectively and successfully on the Google and many other search engines as an SEO search engine optimization specialist lies in the process of producing search engine optimized original benefit orientated content about your program.

The Google spiders index your content. The Google search engine spiders index content submission areas or companies on the internet frequently because they contain enormous volumes of content flowing into them. That is why your articles must be created using the best SEO search engine optimization standards possible. So when people syndicate you articles onto their websites along with your name and your links, viral marketing begins and does not stop.

What you can now do within Ideamarketers.com is to send yourself an email about your own article that you have written and submitted to Ideamarketers.com. You can take the unique links generated by each article you submit to Ideamarketers.com and place them on your website and on any other web pages, others content submission posts and or sites that you control. This is extremely powerful and effective SEO or search engine optimization because what you are achieving here is the creation of backlinks from many different areas of the internet pointing back to your website.

From an SEO search engine optimization point of view all you would need to do is to become a professional or expert article writer and apply the SEO or search engine optimization principles that have been and will be discussed in these articles. If you only concentrate and specialise in producing search engine optimized article promoting your program, you will be successful, as they will move to the first page of the Google and other search engines quickly. If choose to only use and apply this single SEO technique correctly, you will be effective and successful in getting your information onto the first page of the Google search engine.

So from an effective SEO search engine optimization point of view all you have to do is write and submit one article a day to Ideamarketers.com and you will successfully promote your program's information and benefits on the internet. That article will soon reach the first page of the Google and many other search engines. When you begin to understand what effective and successful search engine optimization SEO is all about, you will probably think that you need to submit information to as many content submission places on the internet as possible.

By content submissions I mean press releases, articles, forum posts, blog posts, newsletters and by content submission areas I am referring to the companies that house and distribute these press releases, articles, forum posts, blog posts and newsletters. In fact this multiple distribution desire or practice is not necessary to achieve effective and successful SEO or search engine optimization of your information on the internet. Become an expert at one of these content submission techniques and that is all you need to do to become effective and successful at SEO or search engine optimization.

Remember, do not be afraid to brand yourself and place your name out live on the internet because you will definitely need to do that. That is why it is so essential for you to do away with your 'fear factor' and to know that as a professional internet marketer or SEO search engine optimization services specialist you are good enough to place your information out onto the internet for people to read and use to their own benefit.

You need to realise that people are very hungry for good wholesome sincere information on the internet. People are not hungry for email spamming and advertising that tells them of the next greatest and fastest deal in world. They are not hungry for classified ads either. As an SEO search engine optimization specialist you will realise that people on the internet are hungry for good relevant information that contains, within it, solutions and benefits that they can use for themselves to improve their business or themselves.

It all starts with you being a sincere professional internet marketer and SEO search engine optimization services specialist. It all ends with you as well. You have to become dedicated and committed to creating writing and submitting good clean crisp SEO optimized articles or content submissions on the internet that will help people improve their personal and business lives. Remember that there will be many people reading your information on the internet and the more people you can help the better it will be for you your business and obviously for those readers.

As a search engine optimization SEO services specialist or professional internet marketer, you must ensure that you do not create your content for your ezine articles in an advertising manner. If you do the following will happen. There are real 'live' people who read and review your content at Ideamarketers.com. If they do not like what they read, especially if it is advertising content, they will not publish your article. So your SEO optimized content needs to contain benefits to people who are managing their own SEO or any internet marketing business.

At Ideamarketers.com there is a facility called the "Publishers Tool Box". As a search engine optimization SEO services specialist or professional internet marketer you can produce and publish newsletters in the toolbox. In Ideamarketers.com you can add your own published Ideamarketers.com articles to the toolbox. You can also add other people's articles to the tool box as well. So you can create a newsletter in a short time, say in fifteen minutes and place them in the toolbox .They will be indexed by the Google and other search engine spiders as well.

You need to know a little ‘html’ in order to produce newsletters. You can create your newsletters in Outlook Express as well before you submit them to Ideamarketers.com. You can create an unlimited volume of newsletters in the tool box at Ideamarketers.com. From an SEO or search engine optimization SEO standpoint the key to successful newsletters and for any other type of content submission on the internet is to create SEO optimized focused keyword specific original content.

You can also decide to become an expert at producing or creating and publishing newsletters only. You can become efficient and effective at newsletters and this will help you as a professional search engine optimization SEO specialist to promote your program successfully. The templates are all available in the toolbox, so you don't have to worry about learning how to design and create a template. So the Toolbox at Ideamarketers is an excellent effective and successful search engine optimization SEO tool to use to promote your program on the internet.

So in order to be effective and successful from a search engine optimization SEO point of view, you need to start writing articles at Ideamarketers.com to market your program. You are allowed to post Ideamarketers.com articles that have already been published by Ideamarketers.com as long as you make reference to the Ideamarketers.com name, their content and their Ideamarketers.com link. Make sure that you always refer to other people’s information, as described above, if you are using their content in your submissions on the internet.

It is unethical and in many cases illegal to use the content of an article, claiming it to be your content, without giving credit to the author of the article and credit to the company that hosts or hosted the article. Using unauthorized content is the definition of "duplicate content". Google spiders identify "duplicate content", as defined above, really quickly and Google will punish the offenders’ severely by banning your website/s or content submissions that contain 'duplicate content' for a length of time determined by Google. As a search engine optimization SEO services specialist, you need to be very aware of this.

As a professional search engine optimization SEO services specialist myself I need to clear up one critical aspect regarding duplicate content on the internet, that so many people misinterpret and do not understand. When you create unique original content that is your own original content on the internet, you can post that content on or to as many content submission areas as you like and as often as you like. When you create your own page of information, you can use that exact same content or information and post it as an article, press release, blog post, forum post, whatever, to as many related submission companies as you like. You can then post it again to another set of submission companies say a week or month later.

THIS IS NOT DUPLICATE CONTENT! That content is your content. You are the author and originator of that content. As long as you have your name permanently linked as the author of that content, you can submit it to as many content submission companies on the internet as you like (e.g. press releases companies, article companies, newsletter companies, blogging companies posts, forum companies, etc) and as often as you like. Also, if you change a few words or add a paragraph to your original content at any time, this is seen by the search engine spiders as new and original content as well. You can then post that edited content as many times as you want and as often as you want as well. This is a search engine optimization SEO fact that many people, including so called SEO gurus, do not understand and also do not believe.

As a professional internet marketer or search engine optimization SEO services specialist, one of the best places to submit ezine articles to is Ideamarketers.com. Ideamarketers.com is owned and operated by Marnie Pehrson. So you need to signup for a writers and publishers account at Ideamarketers.com. Marnie Pehrson's system at Ideamarketers.com has been live on the internet for over ten years which is longer than any other article submission company online.

So how do you, as a professional internet marketer or search engine optimization SEO services specialist, submit an effective successful ezine article at Idemarketers.com. The first thing you need to do is to signup for a writers and publishers account at Ideamarketers.com. An ezine article is different to the other content submissions like press releases, blog posts, forum posts and newsletters.

When you submit your SEO optimized ezine article to companies like Ideamarketers.com you need to ensure that you have not advertised anything in that article. You want to provide the visitors and readers of your article with benefits, solutions, insights and personal perspectives that help them improve their marketing efforts on the internet. You should never compile an article or any content submission for that matter in an advertising format.

The power of ezine articles on the internet from a search engine optimization SEO standpoint and the reason why you should submit ezine articles to article submission services like Ideamarketers.com is that every time you submit content on the search engines you create a unique link for each and every post/article/content submission that you create and submit. So, when you create and submit/publish an article at Ideamarketers.com each of your articles will have a unique link or url created for it.

The whole basis of search engine optimization or SEO hinges and depends entirely on your ability to write good keyword rich specific focussed original unique content. So if you are currently in the frame of mind where you think you cannot write content you need to make a decision from the following facts. You either start writing content now or you quit as a professional internet marketer or search engine optimization SEO services specialist and find something else that you are more talented and equipped to accomplish.

To become an effective and successful search engine optimization SEO expert relies on the fact that the whole art of SEO and achieving first page rankings on the Google and other search engines depends on your ability to consistently write good keyword rich specific focussed original unique content. This is a fact and there is no short cut or way around it. This can be accomplished in many different ways.

You can create good keyword rich specific focussed original unique content and submit that information in ezine articles, press releases, blog posts, forum posts or newsletters, websites, free pages, etc. All these methods of content submission are proven successful search engine optimization SEO techniques that will build unique links for each post. These links will provide information about the program you are marketing and will point to the url of the website that you are promoting on the internet.

However, again this needs to be repeated, it all come down to your ability to consistently write good keyword rich specific focussed original unique content. So in order to be an effective and successful search engine optimization SEO services specialist or professional internet marketer, how do you sit down in front of your computer with a Notepad document up on your screen and start the art of writing?

The best way to do this is to write like you talk. So if you have difficulty in writing, go into a Veretekk VereConference room or use a tape recorder and record yourself talking about the benefits, solutions, insights and personal perspectives of your program opportunity and or business. In order to be effective as a search engine optimization SEO services specialist make sure you do not use "advertising talk" during this or these recordings. This recording of you talking can be as long as you like.

Then, return to your computer and write out or transcribe what you have talked about in or from your recording. Then rearrange your content in an organised search engine optimization SEO manner that includes keyword rich specific focussed original unique content about your program that you are marketing on the internet. The major reason why people do not write is because they FEAR writing because they think that they are not good enough to write for a variety of reasons.

Writing in a professional search engine optimization SEO manner is an art and will improve with time. It takes discipline, perseverance and practice to accomplish. It will then become a habit and will get easier and easier every time you write. The whole art and point of SEO or search engine optimization depends entirely on your writing ability. The writing ability that you possess currently is probably less than adequate to achieve SEO success.

That’s fine. We all were at the same stage before we ventured into the art of successful search engine optimization SEO writing. Just do it and keep going and you will improve. Remember, stay away from your advertising mentality when writing your content because advertising does not work on the internet anymore, period. What does work, when marketing your program on the internet, is to write good keyword rich specific focussed original unique content that provides benefits, solutions, insights and personal perspectives of your program opportunity and or business to readers and visitors to your information?

Submit your good keyword rich specific focussed original unique content that has been SEO optimized and that provides benefits, solutions, insights and personal perspectives of your program opportunity to readers of your information on the internet in the form of ezine articles, press releases, blog posts, forum posts, newsletters, websites, free pages, etc. and people will read and see your information. They will pick up on your information and you will have just created a viral marketing tool.

Ideamarketers.com is very substantial from the fact that SEO search engine optimization services specialists and professional internet marketers who submit to Ideamarketers.com are also people who are looking for content for their websites and content submissions. There are thousands of people who search the internet on a daily and regular basis, looking for places that provide good content for their use. This is a good thing.

The rule for anybody, including search engine optimization SEO services specialists and professional internet marketers, who copy and pastes any content or material must ensure that they give the author credit for their information, by including the authors name and their respective link in their content submission. In this way you are legally allowed use other peoples content. The way not to do it is to try to hide the fact that you did not write the content and you copied a paragraph here and there.

Google will definitely identify this illegal copying and pasting method of "duplicating content". Now here is a search engine optimization SEO fact. If the content is your content, in that you have created it uniquely from scratch, Google does and will not consider you placing that original content to as many different areas and content submission companies as you like. You can do this in a repeated fashion and Google will not smite you, ever. But if you short cut the rule and copy and paste illegally, as detailed above, Google will punish you severely by banning your website or content submission for a length of period determined by Google.

So, to summarise the facts about “duplicate content” as viewed by the Google search engine and all other search engines and search engine spiders on the internet. You need to know this as an SEO specialist and as a professional internet marketer because it is very important to your credibility on the internet. The rule of thumb regarding "duplicate content" is that if the content that you create is your original unique content, created by you, Google does not consider you placing that original content of yours to different areas on the internet in a repeated fashion in the form of content submissions like articles, press releases, on web pages, blog posts, forum posts, newsletters, etc as often as you want. This includes the content that you create and place on the web pages on your website. Google will not smite you for that.

However, if you short cut this rule of thumb and you go and grab somebody else’s content and lay claim that it is your content or you do not give the author of the content credit for his/her information, Google will identify this immediately and they will punish you severely. So the definition of "duplicate content" is to copy the content of somebody else, don’t give them credit for that content in written or audio form and then copy and paste hat content as your own. That is “duplicate content” ... nothing else.

So, as a SEO search engine optimization services specialist or professional internet marketer, if you are going to copy the article or content submission form another author and you want to ensure that you do not fall into the "duplicate content" error, what you need to do is copy and paste that article and give written credit to the author of that article. Then, write a response to the article that you have just copied and pasted and submit the copy and pasted article together with the comments. So give credit to the author and write comments on the article and all will be fine. You have not duplicated content.

Here is an effective SEO technique to use. You decide to launch a comment marketing campaign which is a very effective and successful search engine optimization technique. Go to Ideamarketers and choose an article that has already been submitted to Ideamarketers.com that you would like to comment on or respond to. Copy the article to your notepad, make written reference to the author of the article, comment on the content of the article and then submit that article as your own to Ideamarketers.com. This is legally acceptable as original content by Google and all the other search engines and you will not get penalised for "duplicate content" because it isn’t.

Ezine article submission companies are excellent vehicles for SEO optimized work that promotes your business because there are many people that are looking for good original content to use for their own purposes, every day on the internet. This is beneficial to you as a search engine optimization marketing specialist and professional internet marketer. This is exactly what you want to happen. If you write about a subject that people are specifically looking for, they will copy your content, give you credit as the author, they can also add comments and they then submit that article to various places on the internet.

This then becomes viral marketing for you as you now have greater volumes of your keyword specific content being placed on the internet that markets your program. This is great from an SEO standpoint as the Google search engine spiders have more content to spider and so the information about your website and business moves more quickly to the first page of the Google search engine. This is effective and successful search engine optimization in progress. Viral marketing is a very powerful SEO tool which you can set up as described above in Ideamarketers.com and any other ezine article submission company that you use.

As a search engine optimization specialist and as a professional internet marketer promoting your own business on the internet you want your information to be placed in as many areas on the internet as possible. This is exactly what viral marketing does for you. You will notice your SEO optimized information landing on all sorts of different content hosting places that you didn’t even know existed. Viral marketing produces more links for you as well. Search engine optimization is about keywords, original content and links. Viral marketing achieves all of these.

As a search engine optimization Services specialist or as a professional internet marketer promoting your program or business on the internet you should write and submit an article about yourself at Ideamarketrs.com. Use your name as the keyword or keyword phrase. For example, use 'Who Is Joe Soap" as your title to your article promoting yourself. Write a summary about your internet marketing or search engine optimization experience and how you applied that experience and training to become successful on the internet. These are just a few ideas.

Ezine article submission companies are wide open for 'branding' content. From an SEO perspective. When you write about yourself you cannot get more original or unique content placed on the internet. Discuss aspects like how you market online and or how you make money online. However, there is a word of caution. If you write an advertisement promoting yourself or your program or anything else at Ideamarketers.com they will probably delete your information and associated articles.

The whole point of an ezine article, which is really another word or phrase to describe a digital magazine, is to provide people with benefits and solutions to assist them with their internet marketing and search engine optimization application challenges, difficulties and problems. If you are a technical writer then write a technical article about your skill, trade or craft. If you are a business consultant write a technical article on how you conduct your business consulting.

Everybody on the internet has a particular skill or talent. Take that skill or talent and magnify your efforts by writing an article about it at Ideamarketers.com or another ezine article submission company of your choice. When you create an article at Ideamarketers.com you are going to create a unique link for each article submitted. That link will then work to your advantage from an SEO standpoint. When you signup for your writers and publishers account at Ideamarketers.com you want to enter your back office and setup your personal profile. You can write about anything "about you" in that personal profile.

The whole point from an SEO search engine optimization perspective is to move away from the mindset of advertising. Advertising does not work on the internet anymore. A practical example of this is; how many people post to Craig’s List every day? Answer, probably millions. How effective are those ads? Everybody is trying to "advertise" in the same way. So how effective can that be for any of those people? Think about that question and I am sure you will arrive at the correct answer.

By moving away from an advertising mentality and getting down to the root of what your product is you will achieve success as a SEO search engine optimization specialist and or professional internet marketer. Provide benefits and solutions to people and you become an expert at your program. People will realise that you are sincere about your business and helping them to succeed with theirs and they will stand in line to read your information and apply it.

In order to be an effective and successful SEO search engine optimization specialist and or professional internet marketer you have to become a master of your program. You need to know every single detail about it and stay up to date with all developments in your business. Take the time to become a proven profession SEO specialist and internet marketer in your field. The internet is just as much a professional business as any offline business and you should treat it as such if you want to succeed online.

As an SEO search engine optimization specialist you want to know as much as you can possibly know about the art and science of SEO search engine optimization. This knowledge is crucial when answering search engine optimization SEO questions from potential and contracted SEO clients. There will be no hesitation when answering their SEO questions. So, if you become a professional at your business you will automatically develop a professional persona about you which people will notice and result in a much greater probability of your business becoming successful and profitable.

On the other hand, if you are approached by a client asking questions about your business and you do not know all the details of your program or business, as a SEO search engine optimization services specialist or professional internet marketer, what will the result be? People will pick up immediately that you cannot answer specifics about your program. They will not join your program. They will join one of your competitors programs. It is as simple as that.

So, as a result of you not taking the initiative and sacrificing your time and effort, as an SEO specialist or professional internet marketer, to constantly remain abreast of your program details, you lost a client, money and profits. Final result is that your business fails and you quit. The reason for quitting was you and your lack of self discipline, not the state of the program or business you are or were promoting. If you are not prepared to sacrifice time, money and effort for a long time in your SEO or internet marketing business, just like in any formal corporate job, then quit now because you will not succeed.

So, in developing this mindset as a true professional internet marketer or SEO search engine optimization specialist you will magnify your results from the start. This is the goal to strive for in SEO and internet marketing. The aim as a SEO search engine optimization services specialist is to place your website or client’s website on the first page of the Google search engine in a high traffic area and have people call you or your client about the business or program that the related website is marketing.

There is no greater measure of successful SEO or internet marketing than people calling you about your product instead of you going the usual painful route of advertising and begging people to join your business. Cold calling is not what you want to be doing. This is advertising. It is invasive to people and does not work on the internet anymore. The whole point of SEO search engine optimization is to get your website noticed on the internet through the search engines. The most significant way to do this is to write content and submit this content to many content submission companies like Ideamarketers.com.

Most people have a tendency, when they first arrive on the internet or they are not having the online success that they want, to think that they must post to as many different places as possible on the internet in order to significantly and effectively promote their programs or businesses. From an SEO search engine optimization stand point that is not the case and is not entirely necessary. I have found as a practising and successful SEO search engine optimization specialist that promoting your business using blogs is the most successful way to do it.

I have found that I receive more traffic to my blogs than to any other SEO search engine optimization content submission area. This includes the SEO techniques of submitting to press releases, ezine articles, forum posts, comment marketing and newsletters. So it makes sense for you from an SEO search engine optimization perspective to develop the habit of writing and posting to your blogs consistently every day.

When you first join the SEO and internet marketing world promoting your program you will inevitably become too scattered in submitting to too many content submission companies or areas. Every keyword category that you promote on the internet is full of possibilities. This is very confusing to a new SEO specialist and professional internet marketer on the internet and you need to know which route or proven SEO technique to adopt and apply.

The best place to start is 'yourself'. By promoting yourself first you develop your niche market. This is where you can also use Ideamarketers.com ezine articles to promote yourself. Everybody on the internet, from an SEO search engine optimization viewpoint, has their own niche market of some sort. You need to develop your niche market and become an expert in your niche market. Blogs are perfect for this, as well, because there are no rules in blogging.

The only rule in blogging is to write a lot of original search engine optimized content. There are no other restrictions. You won’t have anybody or any search engine that will ban you. No one will read your content and decide that it is not good enough for them to upload to their servers and publish. There are no restrictions unless you start to spam the search engines. To get back to ezine articles, Ideamarketers.com has developed into an all inclusive article submission company.

Ideamarketers.com will also publish press releases as well as their articles. So you can write both a press release and an article each day. This is great as a SEO search engine optimization specialist because the content you publish at Ideamarketers.com will always land on the first page of the Google and many other search engines. Use the same content for your article and submit it as a press release. Then turn the press release into a forum post and finally the forum post into a blog post. All four posts submitted from one original volume of content that you wrote.

As an SEO specialist Ideamarketers.com could become your main source of content submission on the internet for you to promote your program or business. Ideamarketers.com also has a great tool called the Publishers Tool Box. In the publishers tool box you can create an unlimited volume of newsletters. This is ideal for effective and successful SEO search engine optimization. Newsletters are another effective SEO technique to promote your opportunity online with.

The Publishers Tool Box at Ideamarketers.com has a thirty day free trial. A newsletter is easy to create. You need to know a little html to create them, which every SEO search engine optimization specialist and professional internet marketer should know. You can use Outlook Express and set it up for 'rich text' to assist you with your html in your newsletters. So you need to make the time and explore all the resources that Ideamarketers.com offers SEO specialists and internet marketers.

Conduct your own research into the art of Article Marketing as an effective SEO search engine optimization technique. This is what you will be doing when you submit your SEO optimized content to article submission companies like Ideamarketers.com. It is a very powerful and hugely successful method to deliver your message on the internet. So develop your particular niche on the internet, optimize your information thoroughly from an SEO search engine optimization standpoint and then submit your content to Ideamarketrs.com to effectively market your program online.

Ideamarketers.com has press releases which are also search engine friendly, so you can submit or convert the same information into a press release once you have submitted it as an article to Ideamarketers.com to publish for you. The Ideamarketers.com ezines or articles achieve first page Google ranking very quickly and so do the press releases. Ideamarketers.com has been on the internet for over ten years and are highly experienced and competent in submitting information to the Google and many other search engines on the internet.

Remember to diversify your content submission by submitting your content to blogs as well. Sign up for as many BlogFather accounts as you need in Veretekk. Make sure that each BlogFather name is keyword specific to the program, busines or opportunity that you are promoting. Then write keyword specific content and post that information to Ideamarketers.com and to BlogFather on a daily basis. Google's Blogger.com is also a very powerful SEO search engine optimization marketing tool to use in your SEO or internet marketing campaigns.

Another blog to use or sign up for is Bloglines.com which is also a very effective SEO search engine optimization submission service for SEO specialists and professional internet marketers. Although the unique links created by Bloglines.com are not keyword specific to the title of your content that you submit, it is still very powerful and achieves first page ranking on Google very quickly. So signup for an account at Marnie Pehrson's Ideamarketers.com and enjoy your SEO search engine optimization and internet marketing ezine submission campaigns.